Marketing channel feed – Endpoints News

Marketing channel feed

Sun Pharma picks 'Dr. Pimple Popper' for educational acne campaign

3 years ago

Amgen targets physicians with biosimilars education campaign in advance of expected 2023 breakout

3 years ago

Bristol Myers debuts first Opdualag campaign, adds to its two-combo cancer drug marketing

3 years ago

Drug name review: Science takes the spotlight in 2022

3 years ago

MarketingRx roundup: Eli Lilly debuts unbranded ‘memory’ issues TV ad; Big Pharmas amp social media spending

3 years ago

Myovant, Pfizer debut first branded campaign for prostate cancer med Orgovyx

3 years ago

Most trusted: Pharma overtakes tech industry for top spot in Ipsos’ annual trustworthiness survey

3 years ago

Digital therapeutics 2023: Swing and trial partner Curavit kick off fibromyalgia study

3 years ago

Galderma drives diversity in dermatology with online photo gallery sponsorship

3 years ago

Pfizer, BioNTech team up with Martha Stewart for Covid booster campaign

3 years ago

Cannes Lions names jury chiefs for 2023 ad creativity show, Omnicom and VMLY&R execs helm health panels

3 years ago

Merck leads biopharmas in annual ‘just’ business ranking, while GSK and Sanofi nab sustainability honors

3 years ago

Eisai follows family ties with name for newly approved Alzheimer's drug Leqembi

3 years ago

Q&A: Genentech's first marketing chief Erica Taylor on lessons from the pandemic, and what's next for the Roche group

3 years ago

Big Pharmas maintain pause of Twitter ads, spending drops to zero for first week of 2023

3 years ago

Brands in demand: Keytruda, Dupixent and Ozempic lead 2023 new sales predictions — Evaluate report

3 years ago

Bausch + Lomb tackles glaucoma awareness and research funding with nonprofit partner in new campaign

3 years ago

Klick Group hires McKinsey life science commercialization chief to amp offerings

3 years ago

AbbVie 'Discovery Files' docuseries details the origin stories of medicines

3 years ago

Cancer care branding: Will City of Hope and Cancer Treatment Centers of America brands work ‘better together’?

3 years ago

MarketingRx roundup: Pfizer rolls out Covid booster social ads with influencers; AbbVie retires Humira TV

3 years ago

New year, new hire: Moderna taps Merck veteran as latest commercial exec

3 years ago

Real Chemistry's holiday gift to clients: fighting hate speech

3 years ago

Trends for 2023: What's coming next in pharma marketing and drug commercialization?

3 years ago

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