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Pharma channel feed
Teva and Novartis’ Sandoz launch Narcan generics on same day, brand marketer Emergent remains in play
4 years ago
Marketing
Third former GSK scientist pleads guilty to conspiring to steal trade secrets
4 years ago
People
Q&A: Commercial veteran Susan Sweeney mobilizes decades of drug launch experience at Amgen
4 years ago
Marketing
MarketingRx roundup: Pfizer proposes New Year's resolutions; BMS debuts TV ad for Zeposia in ulcerative colitis
4 years ago
Marketing
CSL's Seqirus flu vaccine campaign keeps ‘twindemic’ danger of Covid-19 and seasonal flu on front burner
4 years ago
Marketing
Eisai’s art-driven MBC project continues with new ‘fearLESS’ theme drawing on patients’ individual stories
4 years ago
Marketing
Multiple blockbusters from Gilead, Pfizer, Vertex see (list) price hikes to start 2022
4 years ago
Theranos founder Elizabeth Holmes found guilty on four counts of defrauding investors
4 years ago
People
It's a year late, but Novartis has finally steered inclisiran to FDA approval. Will it sell?
4 years ago
FDA+
Biogen extends its setback streak as Japanese regulators push back against their controversial Alzheimer's drug
4 years ago
Q&A: From the CDC to Gilead Sciences, Rashad Burgess works local for national change in HIV community
4 years ago
Marketing
Pharma marketing 2022: More digital shifts for reps, ads and drug launches, plus reputation and the metaverse
4 years ago
Marketing
MarketingRx roundup: J&J tackles racism in new online series; GSK's Trelegy asthma ads amp awareness
4 years ago
Marketing
Alzheimer's experts call on FDA to pull Biogen's Aduhelm
4 years ago
FDA+
DOJ charges former Five Prime trialist with securities fraud after $134K in insider trading profits
4 years ago
People
EQRx wants to turn drug pricing reform on its head. Can it succeed, or will Big Pharma stop it in its tracks?
4 years ago
In Focus
‘The pursuit of normal': Pfizer launches first Covid-19 vaccine TV ads
4 years ago
Marketing
Joe Manchin quashes any immediate hopes for major drug pricing reforms
4 years ago
Weeks after earning CEO's stamp of approval, a Novartis skin drug loses head-to-head battle with standard of care
4 years ago
R&D
FDA hands AstraZeneca-Amgen broad approval for asthma antibody, clearing blockbuster path
4 years ago
R&D
Biogen slashes Aduhelm price in half, foreshadows significant layoffs as sales continue to stagnate
4 years ago
From patient to advocate, Chrysalis Initiative founder partners up to drive breast cancer care equity for Black women
4 years ago
Marketing
Stressed caregivers could use a boost from pharma. Think mental health and financial help, survey says
4 years ago
Marketing
Novartis dials up lung cancer ‘Sound Up’ campaign to push back against stigma
4 years ago
Marketing
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