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Pharma channel feed
$107B in 2+ years? Pfizer’s Covid-19 vaccine may redefine ‘megablockbuster’ by 2022 — analyst
4 years ago
Coronavirus
FDA approves pricey new treatment for ultra-rare and aggressive form of sarcoma
4 years ago
FDA+
Eight years and $1.3B later, AstraZeneca finally unveils Cambridge R&D palace
4 years ago
GlaxoSmithKline's Trelegy ad change-up spurs better relatability with COPD patients — and more doctor conversations
4 years ago
Marketing
Name that vaccine: From Comirnaty to Spikevax to Nuvaxovid, Covid-19 shots' brand names remain little-known
4 years ago
Marketing
As J&J moves to split its business, execs lay out future R&D focus — and tout megablockbuster potential
4 years ago
R&D
Industry gets the edge: Medicare drug price negotiations will only cost biopharma 10 drugs over the next 30 years
4 years ago
Financing
Acadia teams with storytelling giant StoryCorps to record Parkinson’s stories — and erase stigma
4 years ago
Marketing
Ahead of expected EU objections, Illumina defends Grail acquisition
4 years ago
Deals
Listen up pharma: Audio content from streaming music to podcasts is on the rise — and so are ad opportunities
4 years ago
Marketing
Q&A: As science gets its moment, J&J’s global brand steward Seema Kumar aims to amplify the people behind the discoveries
4 years ago
Marketing
MarketingRx roundup: Bristol Myers taps young NBA player to raise heart condition awareness; Pfizer, J&J top innovation list
4 years ago
Marketing
Epizyme rolls out rare blood cancer effort with patients' stories and friendly digital coach
4 years ago
Marketing
In quest to eliminate tropical diseases, Merck KGaA will submit anti-worming drug for approval in young children
4 years ago
First interchangeable biosimilar launches in the US with a tiny discount on list price
4 years ago
ICER finds unsubstantiated drug price increases cost US $1.67B in 2020, but overall net increases lower than years past
4 years ago
Merck applies DIY mindset to cancer screenings, adding to industry post-pandemic efforts
4 years ago
Marketing
As Ginkgo looks to clear its name, the feds have come sniffing around on the heels of short sell report
4 years ago
Just the idea of Aduhelm's long-term financial risks has CMS jacking up premiums, deductibles for 2022
4 years ago
FDA+
GlaxoSmithKline’s ViiV Healthcare aims to shift HIV daily pill thinking in first DTC ads
4 years ago
Marketing
AstraZeneca expects 'modest profitability' for next round of Covid-19 vaccine supply deals — and prunes pipeline in Q3 update
4 years ago
R&D
Citing migraine drug growth and pandemic, Lundbeck to cut 300 jobs and close India facility
4 years ago
Infertility and alien babies? Klick Health partners with YouTube to tackle most searched Covid vaccine concerns
4 years ago
Marketing
Opinion: The drug pricing deal isn't really a victory for Dems, or a loss for PhRMA. But it could be a harbinger of change
4 years ago
FDA+
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